10+ best AI copywriting tools for businesses

The written word is as important as ever. Having well-written messages can help you communicate with your employees, clients, and investors. This is where AI writing tools and content writing AI tools can help!

Every day we learn more ways in which we can use AI to make work life simpler. If you’re a business owner looking to have stronger ties with your community or want a solid presence online, AI is here to help.

Are you curious about this technology but unsure of the tools at your disposal? Are you unsure how your business can benefit from them? Fear not! In this article, you’ll learn everything you need to know on the subject.

We’re surrounded by content every day: emails, social media, ads, texts. If you’re in business, creating content is not only a good idea but also a necessity for connecting with people.

That’s where AI copywriting comes in. In case you’ve ever asked yourself, “What is AI copywriting?”, it’s simply using AI for copywriting blog posts, social captions, product descriptions, or anything else you need. It learns from data, gets used to your writing style, and helps you create content that reads naturally and on-brand.

AI copywriting can save so much time, especially when you’re attempting to juggle a million other things. When you have the right tools, you’re capable of humanizing your copy, keeping your tone on point, and making sure your content actually connects with your audience.

The best AI copywriting software doesn’t only write on your behalf. It also helps you determine what’s effective. Most AI copywriting tools are able to point out helpful information, such as keywords or engagement patterns, so that you’re not left guessing what needs enhancement. It’s as if you have a clever virtual assistant who is skilled with both words and numbers.

As stated, creating content is essential for businesses. And better still if your content is optimized for search engines.

Thankfully, now you can rely on AI tools to help you in this endeavor. You can use AI tools for writing and content writing tools for:

Of course, these are just a few ideas of how AI writing tools and SEO tools can serve your business. You can find more ways to utilize them depending on what you need them for.

Do you need a better idea of how you can use AI to further your business goals? Check out this excellent Envato Tuts+ article.

There are many AI tools for content writing out there. Look for accuracy, ease of use, adaptability, and cost to choose the right one for you.

We’ll review some of the best AI copywriting software out there. I suggest that you take this as a starting point to explore them further and understand if they actually align with your business goals.

ChatGPT is probably the most popular of the AI writing tools. It’s a tool developed by OpenAI that allows you to access information through a conversational style.

The ultimate AI tool for content writing is easy to use. You simply have to type your specific prompt, and it will instantly generate content. You can then “talk” to the AI and tweak the results even more until you get the desired text.

As for pricing, there’s a free version that allows you to dip your toes in the water. However, to experience the full power of ChatGPT 4, its latest version, you’ll have to pay $20 per month.

If you’re looking for a top-notch content writing AI tool, Scalenut is the one to try. The company deems itself “the #1 unified platform for organic growth.” This goes to show its strong focus and consolidation as an AI copywriting tool.

Do keyword research to find the best matches and semantically related keywords for your topic. Then, select a keyword, and the software will immediately generate content around it. The AI content writing tool will also make suggestions to improve your online presence.

You can use Scalenut for:

Looking for free AI writing tools? In terms of pricing, you can use it as a free AI writing tool for 7 days. After that, there are a variety of pricing plans that range from $20/month to $60/month.

Here’s another one of the most well-known and best AI copywriting software on the market. Grammarly is an excellent AI tool for content writing. It’s primarily a typing assistant that notices not only spelling and grammar but also tone, context, plagiarism, clarity, and engagement.

You can upload or paste your text directly on the website to check for mistakes and suggestions. Or you can download a plugin for your browser and have it assist you as you type. It can do wonders to help you get your message out accurately.

Grammarly states that it’s meant for:

Looking for free AI writing tools? As far as pricing goes, there’s a free version that will allow you to do some basic checking. Then, you can pay $12/month for a Premium plan or $15/month for a Business plan.

If you’re searching for readability, clarity, and conciseness, Hemingway is your perfect AI tool for content writing. Basically, it aims to organize your thoughts so the reader can focus on what you’re saying without confusion.

Using this AI tool for copywriting is as simple as can be. You can paste your text directly on the website or app. In just a second, you’ll get graded on your text’s clarity and readability. The app will also highlight some areas you can improve to score a better grade on your text.

The Hemingway Editor is a free AI writing tool for online editing. Hemingway pricing is $10/month for Premium and $12/month for Pro.

Walter Writes is an AI-powered rewriting tool that helps turn robotic or overly formal text into content that feels natural, engaging, and truly human. Whether you’re polishing a blog post, refining an email, or reworking an AI-generated cover letter, Walter Writes improves sentence flow, tone, and variation. Walter is browser-based, fast, and designed to help you write confidently, without sounding like a machine.

If you’re looking to use Walter Writes, you can start with a subscription for just $7 a month, which gives you up to 10,000 words. If you need more, you can level up to 55,000 words for $11. And for those who want to go all out, there’s an unlimited word option for $28 a month with an annual subscription.

Linguix is a very complete and unique AI tool for writing that offers a wide range of capabilities.

For example, it offers endless paraphrasing options. This means that if you’re stuck on what to say or are worried about duplicate content (which can hurt SEO significantly), it can give you a helping hand. Plus, you can use it in several different languages.

If you want to use Linguix as a free AI writing tool, you can try it for seven days for free. However, if you want to get the full experience, you’ll have to pay $15 monthly.

You can take advantage of NeuralText as a content writing AI tool. On its website, it claims that it will cut down your SEO research time by 90%.

In other words, if you’re interested in enhancing your SEO strategies and experience, NeuralText can lead the way. It will guide you through every step of the process until you have a well-written text with an SEO perspective.

You can try it for $1. Still, if you truly want to elevate your SEO process, you can opt for plans from $19 to $119 monthly payments.

Do you need every type of media there is to produce the quality content you like? Writesonic is your one-stop shop. As with some of the other AI tools for writing here, Writesonic is great at text generation. Nonetheless, you can also use it for audio generation and image crafting.

Writesonic has a list of features you can play with, such as:

There’s a free trial, but if you want to put Writesonic to the test, there are pricing options from $16 per month and more.

What makes Reword special is its ability to act as your editor and fact-checker. In this day and age, the spread of misinformation through AI is a genuine concern, and Reword addresses it. Reword claims it “…helps your team collaborate ethically with AI so that you can write outstanding articles for your readers.”

Not only that, but you can expect to produce engaging and pristine texts with Reword. In that sense, you’ll be able to create quality, honest texts with this software.

If you’re interested in trying Reword, you can do so free for 14 days. After that, you will have to opt for one of its plans ranging from $48 to $299 per month.

Let’s continue our list of the best AI writing tools with another well-loved option: Jasper. It’s a top-rated tool for businesses that every publication under the sun boasts about. And for good reason: it’s packed with powerful features that make content marketing creation a breeze.

At its core, it seeks to generate content that’s tailored perfectly to the user. Aside from creating quality text, it understands the context and meaning behind it. This allows it to sound like your brand and represent it accurately.

If you’re a marketer in search of a robust AI writing tool, you can start with a 7-day free trial. If you want to keep going, there are a couple of plans you can try from $39 to $59 per month.

Produce human-like, research-backed, 2,500-word SEO articles in a few minutes with Content at Scale. This AI writer uses a mix of multiple AI engines together with NLP and semantic analysis algorithms to research the top-ranking pages of Google and generate human-quality long-form content.

On top of all that, Content at Scale has an end-to-end publishing workflow. Just input a keyword, YouTube video, podcast episode, or URL, and you’ll get a first draft. With a few clicks, you can get it published straight to WordPress or Shopify.

Content at Scale also offers a comprehensive suite of SEO tools, including a keyword research tool, an NLP optimization tool, as well as a plagiarism and AI content detector.

Content at Scale has different prices depending on the service you want to try. For example, they charge from $6 to $15 per SEO-optimized blog post.

If you’re looking for AI copywriting tools that work within your workflow, Canva Magic Write is a great pick. Since it’s built into Canva Docs, you can generate branded text and visuals all in one place. All you have to do is describe what you need, and Magic Write automatically suggests a copy, which makes using AI for copywriting as simple as dragging and dropping a text box.

Main purposes

Magic Write is included in Canva Pro plans starting at around $120/year, so it’s accessible if you’re already a Canva user or working on a small team.

If you want to tighten up your writing, Wordtune is the best tool. If you wish to sound more formal, more conversational, or more concise, it gives you instant suggestions. If you’re wondering what AI copywriting is supposed to feel like when it enhances your voice without replacing it, then this tool is useful.

Main purposes

There is a limited rewrites-free model available, and the premium membership (approximately $9.99/month) removes all limits on tone and length changes, offering great value for those relying on AI copywriting every day.

Anyword takes AI copywriting to the next level, showing you how your content will resonate with readers before you publish it. You feed in your idea or product, and Anyword gives you optimized headlines, descriptions, and calls to action that generate conversions. It applies data-driven suggestions, making it one of the best AI copywriting software tools for marketers.

Main purposes

The cost starts from $49/month, but the predictive analytics and performance scoring are justifiable if your company relies on copy to drive business results.

By now, you know all about AI tools for writing and SEO. You also know how you can use them to your business’s advantage.

If you want to simplify your business life even more, work with Envato’s premium templates for businesses. For a low monthly subscription, you can download thousands of high-quality templates. You’ll get professional designs while you save time and money.

I’ve selected a few examples of premium templates for businesses that you can pair with AI tools for content writing.

Let’s say you need to put out a memo for your company or communicate a message to clients, investors, or another audience. Aside from using AI for copywriting to ensure it’s well-written and effective, you can use a Letterhead template like this to ensure it’s a high-quality design.

Just check out what you get with this download:

If you want your business to grow, you will need to put together a proposal at some point. Needless to say, the contents of the proposal are important, but you have AI writing tools to perfect them. As for the design, you can use a premium template like In Proposal. It comes with:

Annual reports are also an integral part of a business. Be it to inform contributors about the state of the company or to let investors know how things are going, annual reports should have the correct information and design. With a download like Annual Report, you get:

Letting others know what your business is about is crucial for its development. That’s where company profiles come in. Through them, you can share your vision, goals, history, and more. If you want to do it in style, you can use a premium template like this one. The Company Profile template includes:

Newsletters can be an internal communication strategy. You can also use them to communicate with investors. Or you can send them out to existing or prospective clients to keep them engaged with your project.

In any case, a clear message and design are key for newsletters. You can work out the text with one of the AI copywriting tools mentioned above. As for the design, you can use the Melanie Creative Newsletter template with these features:

Envato’s AI tools offer a powerful collection of features ImageGen, ImageEdit, VoiceGen, InspoGen, and VideoGen — all beautifully integrated into your Envato membership.

You can generate new images directly from text prompts in seconds, and then edit them using ImageEdit (with background removal and upscaling enabled).

VoiceGen turns short pieces of text into natural-sounding voiceovers (up to 400 characters), perfectly suited for narrations. And VideoGen, powered by Google’s Veo 2, even turns text and images into short, action-packed video clips.

In addition to InspoGen, which is designed to spark creativity, these AI tools ease your creative workflow all the way from concepting to production, with no extra fees.

Whether you’re a graphic designer building original visualizations, a marketer including voiceovers, or a content creator cranking out quick-fire videos, Envato’s AI tools are your one-stop creative lab that enhances quality, saves time, and fuels inspired storytelling — all included in your subscription.

The best AI writing tools and content writing AI software can assist with content creation and website rankings. Use them wisely, and you’ll start noticing how they benefit your business.

Review the list above to become acquainted with the best AI tools for writing and pick the ones to help you achieve your goals.

Turn to Envato to help your business grow. For a low monthly fee, you get access to thousands of premium digital assets for all your creative projects. Download everything you need for any type of project.