Beyond
Adoption:

The State of AI in
Creative Work 2026

Across disciplines and continents, creatives are integrating AI faster than the rulebook can keep up. Envato’s new report unpacks how 1,700+ professionals are redefining creativity, disclosure, and expertise in the age of automation.

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Theme 1
How do experience and
age shape AI readiness?
Almost everyone’s using AI. Almost no one feels ready. The confidence gap by generation, and why experience doesn’t equal preparedness.
Theme 2
Which parts of the world are racing ahead?
AI’s creative revolution isn’t evenly spread. Some regions sprint ahead, others hesitate. See how culture, economics, and client attitudes define who leads.
Theme 3
Freelancers vs. agencies: how is the work changing?
Freelancers get the visibility, but agency and studio owners
use AI more — and disclose less. We explore the perception gap and what it reveals about competitive dynamics.
Theme 4
How honest are creatives really being about AI?
58% of creatives have used AI without telling clients. Is this an ethical crisis, a misalignment 
of expectations, or the new normal?
Theme 5
Which creative fields are evolving fastest?
From design to motion, no craft is changing the same way. Discover which creative fields are transforming fastest — and what that says about the future value of creative skill.
Theme 6
Looking ahead: what new roles are emerging?
AI isn’t replacing creatives — it’s rewriting the org chart. This section reveals the hybrid roles emerging at the intersection of human vision and machine precision.

Meet the experts

James Gerde

Seattle filmmaker and founder of Gerde Got It, pioneering AI-driven video transformation and creative style-transfer production.

Rupert Cresswell

Founder of Elevado in Los Angeles, blending live-action and AI production for global brands and cultural storytelling.

Ohneis

Europe-based AI educator helping brands scale through generative design, automation, and creative strategy workshops.

James Gerde

Seattle filmmaker and founder of Gerde Got It, pioneering AI-driven video transformation and creative style-transfer production.

Rupert Cresswell

Founder of Elevado in Los Angeles, blending live-action and AI production for global brands and cultural storytelling.

Ohneis

Europe-based AI educator helping brands scale through generative design, automation, and creative strategy workshops.

One subscription.
Unlimited downloads of assets.
Full suite of AI tools.

One subscription.
Unlimited downloads of assets.
Full suite of AI tools.

One subscription.
Unlimited downloads of assets.
Full suite of AI tools.

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